July 1 – Everton are retaining one of their biggest commercial partners despite the Premier League’s ban on front-of-shirt gambling sponsorships coming into force this season.
After four years as the club’s principal sponsor, Stake will move from the front of Everton’s shirt to the sleeve under a new multi-year agreement, allowing the betting operator to maintain a place on the club’s kit while complying with the league’s new commercial regulations.
The announcement in tandem with the unveiling of CMC Markets as the club’s new front-of-shirt sponsor.
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